BLOGS

Advanced Analytics in a Big Data World

How come so many organizations do not use their customer data to the maximum? And what’s the most important recent development in customer intelligence? Professor and author Bart Baesens discusses...

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Building smart cities

This year’s SAS Forum was, as usual, a real treat for everybody who is even remotely involved with analytics. From government initiatives around ICT to a guru showing our digital future: the variety...

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How Electrabel GDF Suez increases sales efficiency with data visualization

Electrabel, subsidiary of GDF Suez, is one of Belgium’s main energy corporations. Every family needs energy and obviously Electrabel has a large customer base.

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SAS and Vlerick extend and enhance joint research around forecasting.

Partnerships and improving our ecosystem are extremely important to SAS. And our partnership with Vlerick Business School, the Prime Foundation Partnership, ranks between the most outstanding. More...

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Yahoo machine learning: increase accuracy by favoring scale over accuracy

At the Hadoop Summit earlier this year, Yahoo shared the story of the journey they made with Hadoop, right from the moment they started using it 10 years ago up until today. With 600 petabytes of data...

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How to use data science for fraud detection

It is estimated that a typical organization loses about 5% of its revenues due to fraud each year. In Fraud Analytics, a book I co-authored, we discuss how analytics can be used to fight fraud by...

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What if the Romans had analytics?

SAS is hosting this year’s European Analytics 2015 conference in Rome November 9 – 11. This three-day inspiring event will give you the chance to boost your company’s analytics culture in an...

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Security, skills, interoperability and small data in the Internet of Things

Most people think of the Internet of Things - or `Wisdom of Things’ as iMinds prefers to call it – as a distant future, but it’s not, is it?

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SAS Forum Belux 2015 and the formula behind its success: a closing interview with Geert Van Peteghem, Managing Director at SAS BeLux

At the SAS Forum last week we spoke to Geert Van Peteghem, Managing Director at SAS Belux to find out how they manage to uphold and even increase the SAS Forum's success, year after year.

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OUR BLOGGERS

Michel Philippens

Michel Philippens

Michel is passionate about everything related to big data analytics, and how you can use these to make smarter business decisions. With a Master in Sociology and Statistics he first worked as a research assistent at the KU Leuven, but Michel soon joined SAS as a Senior Consultant. Today he has 15 years of valuable experience, truly seeing the world of analytics change. His key philosophy: analytics don't belong in a lab test environment, they are part of everyday life.

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Tommy Lehnert

Tommy Lehnert

Tommy Lehnert has over 15 years of experience and a sound knowledge of financial markets. Currently he works as Sales Account Manager at SAS Belgium and Luxembourg. Tommy holds a BA in Management Science and a Master degree in Private Banking and Fund Industry. He is the author of 'Volume 1: How advanced analytics will transform banking in Luxembourg' and co-author of a publication about the relationship of depositary banks and the Madoff fraud case.

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Mathias Coopmans

Mathias Coopmans

Mathias Coopmans combines business curiosity with technical skills, a powerful combo many professionals can only dream about. Passionate about big data and business analytics, Mathias helps companies across South-West Europe create value from Hadoop - the open-source data storage and distributed processing platform – integrating it into their business, both on the technical side and at the strategic level. Analytics and Big Data put to work, the best of both worlds!

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Mieke De Ketelaere

Mieke De Ketelaere

“Mieke combines a contagious enthusiasm with a deep knowledge on customer intelligence and digital transformation”, a nice reference on LinkedIn and a nice introduction for Mieke De Ketelaere’s bio. Mieke is Customer Intelligence Director at SAS for the South West Europe region. She has worked for several multinationals on all aspects of customer relations including transactional CRM, advanced analytical customer insight and interactive marketing. She is specialized in helping customers in defining the steps to grow in maturity in customer experience, customer intimacy and customer lifecycle management. Lately, Mieke De Ketelaere started to focus on the value of big data in marketing context. The arrival of new datastreams such as online and social data at one site and the calculation power at the other site, deliver a huge new set of real-time interesting insights at the fingertips of marketers. These new insights, if used wisely, allow operational marketing departments in return to take customer experience and intimacy to a higher level.

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Frédéric Thys

Frédéric Thys

A mix of business curiosity, technical skills and the urge to write stories that matter…that is what drives Frédéric to blog about. His favorite topic? People Analytics! Or to showcase the value of analytics when unveiling unsuspected connections behind complex human systems and behaviors.
Buckle up for some clear, ready-to-use insights in how analytics measure the human attributes of consumers and employees to predict the success or failure of a venture, and to model and optimize teams and companies. Because business is about people, about making people happy and comfortable. And to be successful in business we need time and analytics to know how to make this happen.

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Hélène Ernotte

Hélène Ernotte

One of SAS’ credos is Creating Chances. And you might say Hélène Ernotte is the embodiment of that credo and ambition. The company’s HR Manager started as a Junior Recruiter at Microsoft in 2008. She joined SAS in 2012 as HR Business Partner, where she put her experience into practice and quickly became a valuable asset to the analytics firm. Though she is still only in her early thirties, Hélène is now in charge of all SAS’ HR activities in Belgium and Luxembourg. Her goal: to make sure SAS becomes the Great Place to Work of The Future.

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