BLOGS

Digital Belgium: a startup within the government

This year’s SAS Forum was kicked off by Alexander De Croo, Minister of (a.o.) Digital Agenda, and his advisor Laurent Hublet. The digitalization is not only apparent in the business world:...

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Developers to save the world

The Hadoop Summit that was hosted a couple of months ago in Brussels, had one presentation that definitely stood out: the one by futurist and commentator Ben Hammersley. 

"We won. Now we have a...

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Tackling barriers for analytics adoption

Some organizations hire the best and brightest analysts, yet fail to deliver results because business leaders cannot follow through on action. Without analytics embedded in your organization, you can...

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Advanced Analytics in a Big Data World

How come so many organizations do not use their customer data to the maximum? And what’s the most important recent development in customer intelligence? Professor and author Bart Baesens discusses...

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Building smart cities

This year’s SAS Forum was, as usual, a real treat for everybody who is even remotely involved with analytics. From government initiatives around ICT to a guru showing our digital future: the variety...

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How Electrabel GDF Suez increases sales efficiency with data visualization

Electrabel, subsidiary of GDF Suez, is one of Belgium’s main energy corporations. Every family needs energy and obviously Electrabel has a large customer base.

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SAS and Vlerick extend and enhance joint research around forecasting.

Partnerships and improving our ecosystem are extremely important to SAS. And our partnership with Vlerick Business School, the Prime Foundation Partnership, ranks between the most outstanding. More...

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Yahoo machine learning: increase accuracy by favoring scale over accuracy

At the Hadoop Summit earlier this year, Yahoo shared the story of the journey they made with Hadoop, right from the moment they started using it 10 years ago up until today. With 600 petabytes of data...

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How to use data science for fraud detection

It is estimated that a typical organization loses about 5% of its revenues due to fraud each year. In Fraud Analytics, a book I co-authored, we discuss how analytics can be used to fight fraud by...

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OUR BLOGGERS

Steven Hofmans

Steven Hofmans

Marketing has been a department driven by gut feelings for decades. The last few years, these instincts can be supported and eventually replaced by solid facts and figures.
Steven Hofmans helps companies achieving this data-driven marketing with the solutions offered by SAS. His knowledge of the technology combined with his thorough understanding of the ins and outs of marketing activities make him an expert in the field of data-driven marketing.

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Tommy Lehnert

Tommy Lehnert

Tommy Lehnert has over 15 years of experience and a sound knowledge of financial markets. Currently he works as Sales Account Manager at SAS Belgium and Luxembourg. Tommy holds a BA in Management Science and a Master degree in Private Banking and Fund Industry. He is the author of 'Volume 1: How advanced analytics will transform banking in Luxembourg' and co-author of a publication about the relationship of depositary banks and the Madoff fraud case.

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Frédéric Thys

Frédéric Thys

A mix of business curiosity, technical skills and the urge to write stories that matter…that is what drives Frédéric to blog about. His favorite topic? People Analytics! Or to showcase the value of analytics when unveiling unsuspected connections behind complex human systems and behaviors.
Buckle up for some clear, ready-to-use insights in how analytics measure the human attributes of consumers and employees to predict the success or failure of a venture, and to model and optimize teams and companies. Because business is about people, about making people happy and comfortable. And to be successful in business we need time and analytics to know how to make this happen.

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Michel Philippens

Michel Philippens

Michel is passionate about everything related to big data analytics, and how you can use these to make smarter business decisions. With a Master in Sociology and Statistics he first worked as a research assistent at the KU Leuven, but Michel soon joined SAS as a Senior Consultant. Today he has 15 years of valuable experience, truly seeing the world of analytics change. His key philosophy: analytics don't belong in a lab test environment, they are part of everyday life.

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Philippe Van Impe

Philippe Van Impe

“Our mission is to educate, inspire and empower scholars and professionals to apply data sciences to address humanity’s grand challenges.” There you go, Philippe Van Impe in a nutshell. Quoting his mission statement to describe Philippe is quite a lot easier than trying to sum up his professional activities: founder of the European Data Innovation Hub, founding partner of the Brussels Data Science Community, ‘social entrepreneur’ and ‘startup coach’. You see, Philippe is a tough professional to capture in such a short bio!

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Hélène Ernotte

Hélène Ernotte

One of SAS’ credos is Creating Chances. And you might say Hélène Ernotte is the embodiment of that credo and ambition. The company’s HR Manager started as a Junior Recruiter at Microsoft in 2008. She joined SAS in 2012 as HR Business Partner, where she put her experience into practice and quickly became a valuable asset to the analytics firm. Though she is still only in her early thirties, Hélène is now in charge of all SAS’ HR activities in Belgium and Luxembourg. Her goal: to make sure SAS becomes the Great Place to Work of The Future.

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