A visualization that was very popular last summer was the heat map. I think it was the first time that a graphical representation method with scientific origins was so widely used in popular culture. Take a look at the heat map of the match between Germany and Brasil in this blog and you’ll immediately understand how one single picture can summarize a 90 minutes game: the Germans were literally all over the place and the Brasil team hardly seemed to move.
Insights like this can also be used for more business-oriented purposes. Pricing of tickets for events, analysis of loan data: these are but a few examples of how heat maps can help in getting an accurate insight and making better decisions.
Experience the heat and read the full blog here.