BLOGS

Creating business value with machine learning: five critical steps

Many companies focus on developing machine learning models with the ultimate goal of creating business value. For example, a bank wants to determine whether a customer's transaction is fraudulent, or...

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7 characteristics of a “supporting industry”

What happens when you bring together financial experts at a technology event, organized by analytics software supplier SAS, with the surprising name ‘Curiosity Forum’? You get interesting cases of...

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How data contribute to the 4th Industrial Revolution in Manufacturing

The manufacturing industry, not unlike other industries, is not on the brink of the 4th industrial revolution: it is actually experiencing it right now. Many organizations are currently implementing...

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Efficiënte bestrijding van douanefraude? Dat vergt slimme software én ervaren douaniers

Voor een klein land als België kunnen we ronduit indrukwekkende import- en exportcijfers voorleggen. Alleen al vorig jaar werd voor 403 miljard euro aan goederen ingevoerd. Voor de douanediensten aan...

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How NxtPort unlocks the potential of sharing data in the port of Antwerp

Data sharing has become a hot topic in logistics. In the port of Antwerp, sharing data between different logistics players could save up to a billion euros. In this context, NxtPort was founded,...

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From KDD to Decision Science: what’s in a term?

Very few technologies have evolved as rapidly and drastically as artificial intelligence and analytics, in all its forms and shapes. Also, very few technologies have been hyped as much in the last...

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Galapagos, Prayon and FPS Finances win a SAS Analytics in Action award; LACO receives the Partner Award

Out of several successful projects, SAS selected three winners to receive an award at the SAS Curiosity Forum. They each have transformed important processes in their organisation thanks to new...

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Geeks of the world: unite!

How to go from image data to a fully working web application driven by an image classification model.

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OUR BLOGGERS

Ivy Vanderheyden

Ivy Vanderheyden

"When people are passionate about what they do, they will achieve great things” I strongly believe this to be true. The world of analytics is such a fascinating industry. Every day I discover new applications and problems we can solve through the use of analytics. As Marketing Director at SAS it is my job to bring these stories to life and inspire people to do great things with data. In my blogs I want to fascinate you with a mixture of two of my favorite topics: analytics and marketing.

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Jeroen Van Godtsenhoven

Jeroen Van Godtsenhoven

Making a difference in our ecosystem, that is what Jeroen Van Godtsenhoven wants to do with SAS. As the company’s Managing Director, Jeroen has the bigger picture in mind. Of course he wants the business to thrive and he wants the SAS team to bring customers’ business to a higher level, but he also wants to make a difference in the world around us. Like providing a SAS certification training for eligible refugees, which gives them a chance at starting a new life, and at the same time contributes to the continuous search for SAS-certified talent, both for SAS and its partners. Jeroen’s contribution to World of Analytics will be all about how analytics have an impact our society, and ultimately make the world a little bit better, one step at a time.

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Mieke De Ketelaere

Mieke De Ketelaere

“Mieke combines a contagious enthusiasm with a deep knowledge on customer intelligence and digital transformation”, a nice reference on LinkedIn and a nice introduction for Mieke De Ketelaere’s bio. Mieke is Customer Intelligence Director at SAS for the South West Europe region. She has worked for several multinationals on all aspects of customer relations including transactional CRM, advanced analytical customer insight and interactive marketing. She is specialized in helping customers in defining the steps to grow in maturity in customer experience, customer intimacy and customer lifecycle management. Lately, Mieke De Ketelaere started to focus on the value of big data in marketing context. The arrival of new datastreams such as online and social data at one site and the calculation power at the other site, deliver a huge new set of real-time interesting insights at the fingertips of marketers. These new insights, if used wisely, allow operational marketing departments in return to take customer experience and intimacy to a higher level.

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Jill Dyché

Jill Dyché

Jill Dyché — frank, funny, and full of great stories — has been thinking, writing, and speaking about business-IT alignment for over two decades. Jill has lived in far-flung locales including Paris, London, and Sydney, lecturing at industry conferences, tech events, and leading business schools, and blogging on the topic of why
orporate technologies are — or, at least should be — businessdriven. She lives in Los Angeles, where she samples fringe Cabernets, rescues shelter dogs, and writes the occasional haiku.

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Véronique Van Vlasselaer

Véronique Van Vlasselaer

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Hélène Ernotte

Hélène Ernotte

One of SAS’ credos is Creating Chances. And you might say Hélène Ernotte is the embodiment of that credo and ambition. The company’s HR Manager started as a Junior Recruiter at Microsoft in 2008. She joined SAS in 2012 as HR Business Partner, where she put her experience into practice and quickly became a valuable asset to the analytics firm. Though she is still only in her early thirties, Hélène is now in charge of all SAS’ HR activities in Belgium and Luxembourg. Her goal: to make sure SAS becomes the Great Place to Work of The Future.

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